Animal rights activists stripped off and covered themselves in fake blood at a protest against what they regard as the cruelty of the fur industry on a cold winter's Sunday in Madrid.
Around 50 people were brave enough to take part, contorting their bodies to form a circle with onlookers stood around them on one of the capital's main shopping streets Preciados.
Under pressure from activists and... Еще concerned consumers, several fashion brands have recently pledged to stop using furs in clothing, something cited by organisers AnimaNaturalis as a success.
«Companies like Gucci, Armani, are replacing natural fur with artificial fur of equal quality or superior,» said Jaime Posada, the group's co-ordinator in Madrid.
AnimaNaturalis is a non-governmental organisation which fights for animal rights in Spain and Latin America.