In the mid-1990s, Bandai pioneered the handheld digital pet. Tamagotchi, a tiny keychain toy, started off as virtual eggs that required players to hatch and nurture their very own little creature. «I felt nostalgic. I'm old enough to be able to buy it with my own money, so I'm feeling nostalgic and I want to buy it,» explained Miku Yamaguchi, who works in sales at the Tokyo store. The toy... Еще spawned its share of competitor knock-offs, like the Gigapet, before fading into the memories of those who grew up with them. They've resurfaced throughout the years but have never been able to take off quite like they did in the '90s.