BaSMARTi! Japanese farmer mixes farming and fashion in his rice paddies

Japanese labourer Kiyoto Saito is known as the 'suit farmer' for his efforts to try to alter the negative image of agriculture through fashion, as shown in footage filmed in Kawanishi, Yamagata Prefecture on Sunday The footage shows Saito working in his rice field dressed up like a real white-collar worker, suited and booted! According to Saito, by wearing a suit and a tie in the field, he... Еще hopes to make agriculture jobs more attractive for young Japanese. «When they see me, they might think that farming can be a fun, it can be cool,» said the 16th-generation farmer.

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